Sunday, January 11, 2009

Refining a Startup Idea in a Business

Startup ideas for a business usually start small, shapeless, and vague. The tips below, however, will help mold them to reality.

Nature
What do you intend to sell? In most cases, people don’t have a hard time determining what they’d like to sell…in general. It’s when they need to get specific that the trouble starts. You know, for instance, you prefer to earn money by selling food. But obviously, that’s not enough. What kind of food do you want to sell? Gourmet? Fast food? Italian? That’s just the start, though. To be more specific, exactly what kind of dishes will be included in your menu? Will there be a variety of dish sizes offered?

Target Market
Who do you want to sell to? Knowing exactly what kind of business you wish to start up is just the finish. For your proposed business to succeed, you need to find the perfect market match for your products or services.

Build a profile for your target market. Start with its demographics. What particular age group would you prefer to target? Better yet, which age group do you believe would find your products and services most attractive? How about gender, race, and income group? Would educational qualifications make a difference?

Consider the geographical location of your target market. Establishing a business online allows you to reach people all over the world, but are you sure you need to and you’re capable of serving clients worldwide? Going global will mean more stringent legal requirements to comply with as well as having to find ideal shipping and payment options for your customers.

Identity
Who are you? You’re in the food business, yes, but so are many other companies. How do you propose to distinguish yourself from the competition?

A name will be the first thing to make you distinct from other businesses. Take your time choosing the best name for your business. It’s important to choose something catchy yet simple, one people won’t have a hard time remembering and understanding. It’s best to use your business name as the domain name for your website so hopefully, it’s easy to spell, too.

Choose logos, trademarks, taglines, color schemes, and the likes to go along with your name. All these will help define your business and hopefully establish brand recognition.

Mission and Vision
Startup business ideas will remain just like that – ideas – if they are not accompanied with a mission-vision statement. More specifically, you need to formulate goals for your business to give shape and direction for your ideas.

The best goals are specific, measurable, attainable, realistic, and time-bound. Vision, on the other hand, must clearly and concisely describe the future you see for your business as well as the principles you wish your business to be founded on.

Plans, Strategies, and Tactics
All talk and no action is what will happen to your startup business idea if you can only enumerate your goals but you’re unable to conceive the best courses of actions for achieving them.

You need to be effective and efficient when coming up with strategies for attaining your objectives. Effectiveness is seen at how quick you’re able to reach your goals while efficiency is seen at how skilled you are at utilizing the resources you have for achieving your goals.

Apply what you’ve learned here when refining your startup business idea and profits will soon come rolling your way.

Unsecured Loans for Startup Business Up To 150k

The country’s economy may be in a slump, but that doesn’t mean there are no opportunities left for you to make money. Indeed, if you’ve got a great idea for making money, there are unsecured loans available for startup businesses up to 150k.

What You Get When You Pre-qualify for Unsecured Loans for Startup Business Up To 150K
It sounds too good to be true, doesn’t it? Well, if it’s any consolation, these loans – unsecured they may be – still has a number of requirements you’ll have to comply with. Only after that can you finally have the funds to invest in your proposed business.

No Collateral
That’s basically what the word ‘unsecured’ entails. You don’t need to put any of your assets at risk. As long as you’re deemed eligible by your unsecured loan provider, you’ll be able to borrow money up to 150k without having to mortgage any of your properties.

Minimal Documentation
Unlike other types of loans, these ones won’t force you to submit piles and piles of documents just to prove your credit worth. They can do that with minimal fuss. The documentation needs of these lenders are fairly rudimentary and there’s no doubt you can furnish them in a matter of days.

But if you want to expedite the process, then there’s nothing wrong with being prepared in advance. Ask for a copy of your credit report – you can get one for free year from each of the three major credit bureaus – and see if there’s anything you can do to further improve your credit.

You can also ask for proof of employment from your boss or any other document to certify you’ve got a steady source of income.

Minimal Fees
A lot of loans in the market get more expensive because of the numerous fees you’re charged with. And those only refer to up front costs and not the hidden ones that tend to crop up at the last minute like administrative and closing fees.

But as for unsecured loans, it’s only for exceptional cases that you’ll be required to pay certain annual fees. You won’t even have to pay for pre-payment penalties in most cases. Generally speaking, getting an unsecured loan for startup businesses won’t be a costly process.

Immediate Availability of Funds
Once you pre-qualify and get approved for an unsecured loan for startup businesses, the funds you’ve borrowed can be immediately deposited to your account. It will be in cold hard cash, allowing you to put it to use as soon as possible. No matter how much or how little you’ve borrowed, rest assured that the funds will be in your hands as soon as your application’s been approved.

Most Businesses Accepted
Unless you’re planning to run an illegal business or one that’s extremely risky, it’s doubtful you’ll encounter any problems due to the nature of your business. As long as you can prove that you intend to run a legitimate and reasonably profitable business, there won’t be any problems in that score.

Other Uses
Although these unsecured loans are primarily offered to help you start up your own business, you can also use it for other purposes. Your lender won’t mind just as long as you can afford to pay on time. Indeed, many borrowers use these loans for different purposes, including but not limited to spending for building improvements, advertising and marketing, purchasing equipment, or increasing the business’s cash flow.

How to Launch a Successful Catering Business Startup

Many business owners say that if you want a business that will always have customers, then go for a food-based business. This is probably the reason why the catering industry has remained strong throughout the years. It is still one of the most profitable businesses today, offering a huge potential in terms of financial and professional growth. Here are some tips on what you should do to successful launch a catering business startup:

Get information about the industry.
It would help a lot if you can cook or have a good knowledge about food and wine. Being an excellent cook and having the ability to prepare great dishes will help you sell your catering business. This is true particularly if you have several specialties and at least one signature dish.

If not, then at least have a partner you can trust who can help handle the business. Next, consider your market and the industry as a whole. Do you have a ready niche you can tap? What kind of business can you expect from them? Will the business be brisk or seasonal? How much will this market spend for catering on the average? How healthy is the catering industry in the area where you want to run your business?

Check what you have.
Consider what is given in your situation. Your location, for example, is a factor you have to consider carefully because it will affect the profitability of your business. Consider your skills, the kind of contacts you have and whether or not you could find suppliers for your business.

Next, consider your skills not just as a business owner and manager but also as a planner as well. In order for a catering business startup to succeed, it's important that you have extraordinary organizing skills and know how to plan the series of steps that lead up to an event.

Consider your startup funds.
A catering business startup will cost you – literally. However, you could choose to start small with the equipment you already have. Start the business only with what you can afford to cut down on initial costs. But you must understand that in the long run, you will begin to need more equipment and supplies.

As to how much you might have to spend initially, that would depend on what you already have. If you choose to start as a home-based catering business, for example, you could spend upwards from $1,000. If you choose to build a professional working kitchen, be prepared to shell out from $40,000 to $80,000, depending on the type of equipment you put in.

Spread your market.
For a catering business startup, you have two choices: you could either market exclusively for a niche or target a more generic market. If you prefer a niche market, for example, you could opt to cater only for weddings, anniversaries and birthdays and then target a specific income level. Or, you could choose a more open market, wherein you could offer different packages depending on what your clients prefer and can afford.

Be prepared physically and emotionally.
The catering business is rather labor-intensive. Whether you're in it part-time or full-time, it still requires a lot of your time and effort. A catering business startup is demanding work and it will not stop there. As you continue with the business, it will remain as demanding as it was at the beginning.

Learn to perform under pressure and work hard. As long as you manage and market your business the right way, you should be able to expect growth and expansion.

Friday, November 14, 2008

Buying To Sell Ebooks – On Ebay

Selling ebooks on ebay is very popular at the moment and the demand for them is very high. Some sellers actually make a full time income just by selling ebooks on ebay, and a very good income at that. Selling ebooks, and in particular your own ebook is one of the most profitable businesses on the internet.

There are two ways in which you can obtain ebooks to sell on ebay.

Firstly, you can purchase ebooks with resell rights. If you buy resell rights to a product you are free to resell that product. You can only sell the actual product but can’t sell the resell rights to the product. Which is ok for buying to sell on ebay.

However, if you would like to offer your customers the resell rights to your ebooks – which can increase their value – you will need to purchase ebooks with Master Resell Rights. This means that you can resell the product plus sell the resell rights to the product.

If you would like to buy an ebook that you would like to perhaps change around a little and give it your own personal touch, then you will need to buy an ebook with Private Label Resell Rights.

This means that you have the rights to change the product and change the author name to your own name. PLR rights are very good because you really have the ultimate ownership of that product and can do much more with it, including adding some affiliate links within the ebook.

If you are not experienced enough in a particular field to write your own ebook, then purchasing an ebook with PLR rights is a good place to start. You will have much of the information you need already in the ebook, and all you need to do is change it a little.

The second way to obtain ebooks to sell is to write your own ebook. Ultimately, this is the best option as you have 100% ownership of the product and can do absolutely anything you want with it.

You can write ebooks about almost anything, so there is a good chance that you have a hobbie or interest that you have enough knowledge about to create your own ebook.

If you do need some more knowledge than you personally have, you can quite quickly and easily research the topic on the internet or in books and find some more information. Always make sure when you find any information from the internet or books, never copy the information straight from the source, always make sure you write it in your own words.

Selling ebooks is quite popular due to the fact that once you have your ebook written and all ready to sell, there are very little costs after that point. No continued purchasing costs that you would have if you were selling physical products.

You can sell your ebooks on ebay or also from your own website. Once your ebooks are set up the only continued costs you will have are your ebay fees or website hosting fees. So when you price your ebooks, make sure you take into account your fees.

Whether you buy ebooks and resell or create your own, you will have a heap of fun choosing and/or creating your products and even more fun selling them.

Adwords And Adsense – What Do They Mean?

As an internet marketer you will come across both of the terms Adwords and Adsense at some stage. As a new internet marketer you will be learning many things and these words will probably not be familiar to you.

In fact it can even become quite confusing when there seems so much to learn that you may push these aside and put them in the ‘learn later’ folder.

Adwords and Adsense are both terms you will hear a lot of and given time you will possibly use both of them.

So what are Adwords and Adsense?

Let’s start with Adwords.

Adwords is the term used for advertising on Google. If you search for a word on Google you will get probably thousands of results come up with the first page displaying perhaps the first ten results. These results appear on the left side of the page.

You will also notice on the right side of the page there is a list that appears. This list is the Adwords ads that marketers pay to have displayed on the Google search engine.

These ads are also displayed within websites. You can choose whether to have your advertisement displayed on other people’s websites or only on the search engine results page.

The advertiser is charged each time someone clicks on his/her advertisement.

So if you are promoting your website or product, or an affiliate product, you may want to use Adwords advertising to reach customers for that website or product.

The cost of advertising with Adwords depends on the keywords you use for your ad. You place a bid on your keywords and your ad is then displayed in order by the highest bidder for that keyword. So if your keyword bid is the second highest your ad will appear in the second spot.

Keyword value will vary with each word and with different topics. Some keywords will need very high bids to achieve a high spot in the advertising displays.

Adsense is also a service offered by Google, but instead of you being the advertiser paying for the Adwords ad, you are the website owner who is being paid a percentage of that cost for having the ads displayed on your website.

Those same Adwords ads that are also displayed on websites, you can have on your website. You will get paid an amount every time someone clicks on one of the ads displayed on your website.

Google will automatically put ads on your site that relate to the topic of your website. You will need to place the advertisement blocks within your pages and select they styles and colors that best suit your site.

Then you just need to drive traffic to your site so that you will have people clicking on those ads.

Google Adsense can be a very good way to make some extra income if you set your site up correctly and gain traffic to your site.

Once you have this understanding of what both Adwords and Adsense are they can play a very large part in your online income achievements.

Can ‘The Secret’ Help Your Online Success?

What is ‘The Secret’?

There are not too many people that haven’t read or seen or at least heard about ‘The Secret’. For those who haven’t ‘The Secret’ is generally about ‘The Law Of Attraction’.

According to ‘The Secret’ the frequency that you think on will determine the outcome of your life. The universe works on different frequencies and your life will be the result of the frequency of your thoughts.

For example…..

If you start your own business, whether it is online or offline, if you go into the business with lots of doubts and constant thoughts of ‘what if I fail’, then according to ‘The Secret’ you will fail as this is the frequency that your thoughts are on.

Of course this works the same the other way, if you go into your business with positive thoughts and constantly think about how successful your business is, and then you will succeed.

So is ‘The Secret’ for real and if so can it help you in your online business ventures?

I believe that ‘The Secret’ does work to a certain extent. I believe that if you are generally a negative thinker and are always expecting the worse, then you will receive a lot of negative results.

I believe that if you are generally a positive thinker and are always happy with your results and don’t expect any bad results, and then you will receive positive results.

I don’t know if this is because of the ‘frequencies of the universe’ or if it is more that when you are thinking positively you are perhaps putting in more of an effort and in a more positive way than if you are a negative thinker.

If you are a negative thinker and expecting the worse results from your online business then you will find it hard to get motivated and get results. You many procrastinate a lot instead of focusing on your tasks and being constructive with your time.

However, a positive thinker will be excited about the ‘good results’ that they are expecting to get which will give them the motivation to get on with the job and put them in the right frame of mind to focus and therefore get the results they are after.

Often if you don’t see results immediately, many people will give up and move on to something else. Not getting immediate results may put you in a negative frame of mind and make it hard to keep on going.

This is where the power of the mind can really affect if you are successful online or not. It is those who are positive and don’t give up that will succeed. Even if they don’t see results immediately, they believe in themselves that the results will come and they keep on going and working toward their goals.

This, I believe, is how ‘The Secret’ can help you with your online business. Keeping a positive state of mind and have good thoughts about your business will keep you motivated and focused and you will see good results.

How To Sell On Ebay!

Being an Ebay seller is a great way to earn an income working from home and with the internet becoming more and more popular it has become possible for many people to earn that income online.

Ebay is the world’s biggest online auction place and has millions of people all over the world that you can sell to.

It is possible to start selling on ebay with little or even no start up cash. You can quite easily start off your Ebay business by selling items from around your home. Most people will have some items around the home that they have no use for anymore and as they say, one man’s trash is another man’s treasure.

Selling items around your home can earn you enough cash to start investing in your business. Once you have made a little money, but not quite enough for any big investments, you can do some shopping at garage sales or second hand shops. You will be amazed at some of the bargains that you can pick up second hand that will sell very well on Ebay.

Children’s items sell particularly well and in particular baby goods that are still in good condition and also brand name toys such as Thomas The Tank Engine toys.

The other way to start selling on Ebay without any start up cash is to use dropshipping. This is when you sell items on behalf of the supplier. You list the item for sale on Ebay, and once you sell the item and have received payment from your customer, you then place the order with the supplier. You send the supplier their cost price for the item and they will ship the item directly to your customer.

So at no stage do you actually handle the products, it will be sent straight to your customer so there is no need for you to have to worry about keeping stocks of items.

The main advantage of dropshipping is that you do not need to send the supplier payment until you have received the payment from your customer, so you don’t need any investment capital. The other advantage is that you don’t need to worry about storing stock and possibly even purchasing stock and then being unable to sell it.

The disadvantage of dropshipping is that you always need to keep in touch with your supplier to make sure they have good quantities of the products you are selling in stock. You don’t want to list an item only to find out your supplier has none in stock. You also need to keep yourself up to date with your suppliers pricing, otherwise if your supplier increases their prices and you are listing items at the old prices, you will end up making a loss on the product.

Whether you prefer to use dropshipping or to purchase your stock up front, always make sure you investigate your supplier well before placing any orders and sending any money.

There are many fraudulent wholesalers so always check the credibility of your wholesaler and find out as much information as you can about them. Always send your payments through a secure method of payment that can be traced and returned to you should your supplier turn out to be fraudulent.

It can take some time to find a good supplier and it may also pay to join a wholesaler membership site such as salehoo. As a member of a respectable wholesaler site you are much more assured that the suppliers they recommend are legitimate suppliers.

The Secret To Getting Rich Quick Online

Thousands of people every day are searching the internet looking for that magical way to get rich online.

You will find many products advertised that will promise you riches if you follow what their product teaches. You will find promises of being able to make $30,000 in 30 days, or $1000 per day almost immediately.

Once you have been searching the internet for long enough and have purchased many of these products and have still not made the money claimed, it is then that you will probably learn the real secret to getting rich quick online.

Here is the secret:

There are no get rich quick schemes.

Searching for the magical program that will make you rich over night is just searching in vain. You will never find it.

Don’t get me wrong, I am in no way saying that you cannot get rich by working online, but I am saying that there is no magical way of doing it quickly.

To earn a decent income online you will need to work hard at it. You need to put the time and effort into working online as you would work at any type of job.

Treating your online business like a job is the best way to succeed online. It is essential to do as much research as possible about the area of work you choose online. Learn as much as you can about it before you commence any work.

When you have chosen what you would like to do online and have done your research, then you must make sure you put as much effort into it as you can. The more effort you put into your online business, the more reward you will receive from it.

There are many online business opportunities available and some will suit some people more than others. The one similarity all online business opportunities have is that you will need to put the effort into them for them to grow into a successful business.

Compare your online business to a physical offline business. If you were to run a business offline but put no effort into it your business would not succeed. It is the same with an online business.

Too many people will fail at making money online for this simple reason. They look for the get rich quick scheme instead of looking for a genuine online business opportunity that can make them a great income if they would put the effort into it.

Don’t be fooled by promises of riches. Those who make claims such as those are the only ones getting rich from them. The creators of those ‘get rich quick’ products are making money from the naive people looking for a way to get rich.

You are the only one who can make yourself successful online. Choose your business and work hard at it and you will succeed.

Dress For Success To Work Online

Have you ever seen this slogan while looking for making money online?

“Would You Like To Work In Your Pyjamas”

This is one I’ve seen quite regularly with people promoting online business programs. ‘Join our program and you too can work in your pyjamas’ or similar statements.

The whole point being that you can work from home and wear whatever you want, even your pyjamas if that is what you want to do. You can sleep in and get out of bed at whatever time you wish as you don’t have a boss that requires you to start at a particular time. You can get out of bed and turn your computer straight on while still in your PJs.

This is the dream of many and the reality of many.

But how many of them actually do work all day in their pyjamas?

When first starting out online it can be very easy to stay in your pyjamas for half the day or even the whole day while you lose track of time. You may stay in your pyjamas all day just because you can. That’s the beauty of working from home after all; you can work in your pyjamas.

However, I’m a big believer in dressing for success. I believe that dressing in your pyjamas or even in your old daggy tracksuit can make you too relaxed and not put you in the right frame of mind to work well.

Your mind set and the way you think can play a huge part on how successful you are. This is true with online work or with anything in life.

So if you are to dress in your pyjamas, you are in a very relaxed mind set.

If you are dressed in a business suit or even just some nice casual clothes, but clothes suited more for going to work, you will be in the mind set of working.

If you look at photos of any online gurus or entrepreneurs, you won’t find any in their pyjamas. They will be wearing either business suits or nice casual clothes for their photos on their sales pages. This is because it looks professional.

Are you more likely to purchase a product if there is a picture of the product owner in a business suit, or a picture in his pyjamas?

The business suit is more professional and gives your customers the impression that you are a professional person and possibly an expert in your field.

I believe that by dressing this way when you are working from home will also make a big difference in the way you think, and therefore in the quality of work you produce and will more than likely make you more successful than if you are too relaxed in the way you dress each day while you work.

Saturday, October 11, 2008

Starting A Non-Profit: Fundraising


It is estimated that a lion’s share of over 85% of the total collection is raised from direct individual donations every year. Comprising of both small and substantial donations, these sustain and develop non profit organizations. However all is not hunky dory as it might sound. If you are start up non profit organization you should plan each of your steps diligently as you are not very sure of the intricacies of the complex process of Non Profit fund raising.


As a first step honey comb your neighborhood and local community for potential donors, before moving on to Internet Fundraising.


The process of raising funds


There are many sources of funds such as availing grants and conducting product sales and special events or by phonathons. Online fundraising is the latest catch word among the non profit fraternity world wide in the present era. Basically you have to hit upon one or two major donors who will make substantial contributions to the organization. There are some simple steps that could be useful in drawing prospective into the project.

1. Compile a comprehensive list of all prospective donors who are likely to get interested in the line of activities of the non profit organizations.

2. As the saying goes, non profit fund raising is more of friend raising by organizing interest events such as dinner, concerts and carnivals among others with interesting prizes for the winners.

3. The next step would be to string up a mailing list with some of the big shots in the locality and all those persons who you think will be interested in your activities. Make sure to include complete residential and office address with phone number and all personal details and other relevant information of the donors in the mailing list.


4. Send a cordial letter to every individual listed where you can shed light on how the organization is involved in community services, which could be possible only with the donations in cash and kind from noble hearted gentlemen like them. Make sure to include a pre addressed return envelope while requesting for contribution as it might be easier for the donor.

5. Extend invitation to the prospective donor to be a volunteer. Ensure to engage a friendly volunteer coordinator to receive them to receive their calls and to clear all their queries. The coordinator should introduce the guests to the staff, and make them good and a part of the organization. Once a volunteer finds himself part of the organization, chances of making contributions increase


6. Do not lose heart for those who did not volunteer. You can try sending letters or newsletters and request them to speak to their civic groups and church groups about the organization as nothing can beat the effect of the word of the mouth publicity even in this digital age of internet.


7. Make sure to shower praises and thanks whenever possible as good words and deeds always pay off.

8. Last but not least, the donors should be taken into confidence about your activities that are being carried out with their aid. Provide all the latest figures and facts by way of news letters and email messages, which would keep up their interest and passion in continuing this work.

Starting A Non-Profit: Accounting Software



Customized accounting software is a great bet for non profit organizations for better optimization of resources. These software applications are solely designed to meet your purpose hence ensure better results than any ready made package. Large non profit organizations with many employees on their roles would naturally have complex accounting works as well, which cannot be handled effectively with manual accounting. A non- profit accounting software comes into the centre stage in situations like these.

Non-profit accounting software, developed exclusively for non-profit organizations such as NGO and Church helps in the management of finance, reports and projects apart from keeping an account of the funds and assets of the organization. A standard non profit accounting software would help you to keep track of all expenses such as maintenance, electricity charges, material procurement and salary among others with just a few mouse clicks


Probably the most useful feature of any non-profit software would be to keep a strict tab on the donations and grants received as it is these funds that form the back bone of any non profit. In addition, this software would also enable you to get other relevant statistics such as attendance of sponsors and donors besides tracking events. No wonder that these handy software packages have become a red hot option among all non-profit organizations, who are striving to make greater strides.

Peachtree Premium Accounting for Nonprofits: Is one such non-profit accounting software from the work desk of Sage. This premium software, designed exclusively for the Accounting for Nonprofits helps you to keep account of every penny of the annual budget of the organization. Well known for its flexible features of scalability, affordability and reliability, this accounting solution manages donor aid, programs and fund reports and other core accounting features. As your organization grows, Peachtree Premium could also be easily upgraded to higher levels to brace it up to meet your increasing challenges and diverse needs. It is easy on your wallets and is an affordable option even for small non profit organizations, which function on a shoe string budget. No other package can easily match the precision and reliability of this accounting package.

It goes without saying that Peachtree non-profit accounting software has become the trusted aid for millions of non-profit organizations. No matter whatever stumbling blocks you might have in your accounting system, you can solve these by making use of this state of the art accounting software. If all these are not enough, it is easy to install and easier to learn, which makes it all the more popular.


Starting A Non-Profit: Get It Running


To be a new member in the Board of a non-profit organization is easier said than done as he shoulders countless responsibilities from tracing membership records to digging out vital documents like sponsorship letters from mounts of data, which would be a near impossible task many times. It not just robs the board members off their precious time, which could have been put to tackle urgent tasks otherwise. Lack of a well devised succession planning makes the matters worse where the never ending cycle goes on and on with every new face on the Board.

All you have to do is to follow the following steps to streamline the activities

1. Creation of a centralized database: Lack of a standardized format to record the members’ details and contact is one of the most common ills plaguing the administrative set up of non profit. Many a time, different secretaries will find their own convenient methods to store these vital statistics on their own computer. As these are not categorized into appropriate groups, or are updated regularly, the new Board Members would find it extremely difficult to find the latest data file. The best alternative would be to find a low cost online solution whereby contacts are well categorized, which could be accessed easily by the Board Members.

2. Start Folder system for Key Documents: Folder with labels is the simplest method to organize key documents and all that is required is to file the appropriate documents in the corresponding folders.

3. Set up a Disaster Recovery Plan. The Board should know precisely where all its documents (both hard and soft copies) are stored. Set up a disaster recovery plan to salvage the documents incase of calamities like fire or flood. Make sure to store all documents in a server with adequate back up facilities both on and off site.

4 – Chart a distinct Handover Policy. When old members hand over the charge to new members, a checklist of the documents that are handed over should be prepared. This can be scrutinized by both incoming and outgoing members so that any discrepancies could be taken on the pot

5 – Annual Recording of Key Dates: Red letter days like Board Meeting, Member General Meeting, registration days and annual dinners among others could be documented in a handy calendar system so that the board members could be intimated well in advance apart from undertaking the preparation for conducting these events

6 – Append responsibilities of the Board Members: New members who aspire for a Board membership should be given a list of duties and responsibilities that are expected of them so that they could prepare mentally before deciding whether to contest the election or not.

Starting A Non-Profit: Strategic Planning


It is interesting to note that the size of any organization has a major role in determining the objectives and activities of that organization rather than its cult image of for-profit or non-profit. Small non-profit and for-profit organizations function in the similar lines that are strikingly different from the bigger versions of the same genre.


However, it does not mean that there are no differences between the lines of functioning of these two at all. There are certain characteristic differences between non-profit and for-profit organizations especially in the planning segment. While for-profits, stress on profit making activities, the non-profit tend to focus on matters of board development, fund mobilization and volunteer management. Thus, Non-Profit Strategic Planning is all about ensuring the interest of the board and the overall development of its various units. Non profit organizations underscore on garnering funds with not many other planning activities

The newly set up non-profit organizations need to start from the scratch in making a formal plan including all the vital considerations, applicable to a typical start up non-profit organization. While in the case of pre-existing non-profit, a long term planning with inputs from the activities of the past many years is essential to steer clear of the past flaws and to achieve the organizational goals. A strategic plan helps you to aim for the future from the present position. Ideally a strategic plan is designed for a period of 3-5 years with the following inputs and statistics.

  • Mission statement with the objectives and activities of organization: Reiterate your commitment to the cause for which the organization was set up and focus on the line of activities to make sure that you are right on track. It also helps to take stock of the present set up and to set out on any damage control exercises that might be required
  • Vision statement that projects the future goals: it helps the members and donors of your non profit organization to know more about the future prospects of the company. It also helps you to garner the much required publicity from the general public, which helps to generate enquiries and to draw more members into your fold.
  • Values and policies of the organization
  • Assessment of the present situation and prevailing conditions of the non-profit organization: It is one of the most important part in the strategic plan of any organization as it is the sum total of the performance and achievements till date and the minor blemishes if any that you would like to solve in the coming years.
  • Immediate and long term goals:
  • Strategic planning to meet the objectives
  • Last but not least put in the best effort to convert all the strategic plans into reality. Success is all yours.

Starting A Non-Profit: Advocacy



In the last three decades or so there has been a spurt in the nonprofit advocacy and public policy groups and at present there are over 1000 nonprofit organizations, approved by the IRS, which are actively engaged in changing public opinion and public policy. Three-fourths of these organizations were founded after 1970 (Johnson 2007). This growth of non profit agencies and policy groups has also fallen in line with the expansion of government. They play an important role in ensuring social equality and justice by taking up the issues of the poor and the less fortunate souls. Nonprofits time and again reiterate that their contributions and donations support their activities and the social cause for they have united for unlike a few individuals as in the case of conventional business organizations.

Urban Institute (2006), which researched on the advocacy activities of Nonprofit Organizations’, opines that the philanthropic advocacy, which focuses on improving the living conditions by addressing issues such as poverty and disease through the voluntary efforts of private persons has been an integral part of the mission of these organizations. Efforts are on to tackle the long standing issues of poverty, disease, and despair by offering direct assistance to the distressed with the aim that this free should be free from pain and despair. The basic objective of nonprofit organizations is to improve the socio economic and living conditions of people by bringing about marked improvement with the sponsorship and voluntary activities of private persons.

. Nobody can deny the fact that in the present world, nonprofits has a significant role to play that never before. However the reality is that there is a dip on the nonprofit and foundation resources and government spending cuts according to Neighborhood Funders Group (2002). In the absence of a surveillance mechanism the public policy will only cater to the rich and the influential. By ensuring the participation of nonprofit organizations in the public policy arena, will help to hear the voice of the poor and the oppressed, which often go unheard. In addition it empowers the nonprofits to fulfill their missions to bring about lasting improvements in the society. (Neighborhood Funders Group, 2002)

Unless the non profit sector start to actively engage in public policy, these agencies are more likely to lose out on resources. Richard Male (2005) tries to find answers to some of the complex queries such as how to become more involved in the policy and to mobilize public support for the cause

Starting A Non-Profit: Technical Help


Many non profit organizations have appallingly low technical awareness and are in urgent need of sound technical help. Do not be surprised if you see the staff of a non profit taking the opinion of the CEO regarding a broken down printer or a slow internet connection( if they have one), because this is how things work in these organizations.

Just flip through the following five sure- fire signs where your non-profit needs serious technical assistance:

  1. Is your customer- care officer spending more time in meddling on a printer that refuses to work than being on his work desk? If yes, it is nothing but sheer waste of time and effort. You are badly in need of the services of dedicated IT service personnel to handle these situations. Optimization of resources and time management plays an important role in the success of any organization rather than hoping that everything can handle every activity.
  2. In any office set up there could be a few computer geeks with reasonably good computer skills alright. But it does not mean that just because the Vice President- Personnel is good at computers, he should leave his all other important assignments to help the staff in fixing the printer or to search a missing file from a computer folder. If you had designated these issues to the appropriate staff members, VP- personnel could actually get along to get his work done as per the deadlines.
  3. If the staff in your non profit organization does not know that regular backing up of computer files is very important to ensure that you do not end up losing everything important to your organization, you are inviting trouble. Regular monitoring of data and daily backing up of data ensures not just accurate data management buts also data restoration in case of a computer break down.
  4. Have you ever come across a difficult situation where an important file that you need to work on happens to be stored in a computer whose user is on a long leave? Finding the file is easier said than done as no one knows the password or the folder in which the file is stored. This might result in irreparable damages and loss of face in the industry! If multiple users can access the same set of information, it could been stored and shared in network folders, so it doesn't really matter whether staff is on or off, work will not suffer.
  5. Non-profit organizations can access their network of computers and data from a remote location other than the office space. An experienced IT provider might help you to install it to your benefit.
If you have started thinking that there should be a better and simple way to run your non profit organization then that itself is the most striking sign that you are indeed in need of technology assistance.

Starting A Non-Profit: Grants



"About 90 percent of applicants are rejected just for not following the required guidelines," this startling was revelation made by Elana Edelstein, Assistant Director of Communications, Marketing and Foundation at Glendale College. While applying for grants most of the non-profit organizations fail to follow the prescribed guidelines, resulting in the rejection of their applications.

The method of grant writing is similar to making a comprehensive business plan.

Follow a blue print: before writing grant proposals, you should have a thorough understanding of the program and its core requirements. An ideal grant proposal should clearly project the organizational set up and objectives to qualify the standards of availing grants. Just like a weak and discreditable business plan would be rejected outright by the Venture Capitalists, an off- target grant proposal also would fall flat in its face for not being credible.

Participate in a grant writing forum: There are many short-term grant-writing seminars on offer such as like Grantmanship Training, which would improve your skills and strategies in preparing a precise and perfect grant proposal in no time.

Flash a robust financial outlay: A sound and sensible financial plan with accurate projection can enhance your chances of getting the grant proposal approved. You should have a well laid out plan on how you are planning to spend the grant.

Stress on research: Extensive research forms the bedrock of any business plan, you should have a firm grip on the Mission, Vision, and Objectives of the organization. Take time to carry out a comprehensive analysis. You can take out your proposal from the rest of the group and try to make out the upsides of your organization with respect to the others. Take a close look at your competitors' business plans, stuffy their tax returns, and their sources of the grants-the most important piece of strategic information you might ever need. Play smart; the easiest and the most sure shot way to get the grant would be to approach the same donors who offered grants to your competitors.

Tag along the guidelines: Make sure to follow the guidelines strictly as any complacency in this area might spell doom on all your future plans. Strictly follow the guidelines as application grants very often require you to comply with some of the most stringent guidelines in the industry. You stand a better chance of bagging the grant just by following the guidelines.

Make the most of Internet: make sure to employ the Internet to your maximum benefit, now that all the facts and figures are right at your finger tips.

Starting A Non-Profit: Email Marketing


Though internet and email have revolutionized the conventional business building techniques, it is surprising that many non profit organizations do not make use of this powerful marketing tool to collect email addresses and to make a data base of their members, patrons and activists.

Most non-profit organizations still communicate with their members using the conventional means such as mail or phone. It is estimated that 30% of the total population of the United States and Canada have access to the internet, which translates into the creamy pie the customer base. It goes without saying that by not using the email effectively these non profit organizations are missing out a huge chunk of potential customers who would make these organizations formidable. Even if your own non-profit organization does not use of email for communication, it could still be used for compiling vital statistics and customer data base that would come handy in future.

Typically, newsletters have always been the time tested tools of communication among the non profit organizations. However many a time, newsletters fail to convey timely information as there will be a time lapse of over two months between creating the design, printing and mailing them. Where as email communication ensures the swiftest mode of communication where you share the latest developmental activities of the organization among the patrons and members online. In addition, you can also save a pretty penny by way of printing and postage charges. So, it is high time that the non profit organizations, especially those with membership groups, start exploiting the email technology to streamline its activities.

Remember that the most effective email newsletters would be those that cater to the target audience. Make sure to know the pulse of the audience while designing online newsletters to be bang on target. In addition, you can also add snappy email broadcast messages, latest organizational information, handy tips, events calendar or educational opportunities in your industry among others.

It would ensure steady interaction with the audience and would notch up the open rate among your members. Make sure to send newsletters promptly and consistently; for instance if you are bringing out a weekly newsletter ensure that it reaches the viewers at the same day same time to cater to the anticipation of the interested viewers who might miss it out otherwise if sent randomly.

Make it interesting so that the readers might be tempted to forward it to their friends and associates. You can also create a link that would automatically forward the newsletter if the reader finds it useful. Newsletters can also be dispatched to non members in a way to increase the customer base of your nonprofit organization.

Starting A Non-Profit: Getting Started


The million dollar question of how to start a non profit successfully looms large in the minds of many aspirants. It is more of a gamble where many companies perish faster than they sprout. In the US out of the 30,000 nonprofits created annually, 50 percent of the companies flop. The reasons are not clear however lack of planning and coordination are cited as the major causes for this debacle by business analysts.

Once you decide to do business, the next important thing to decide is whether it going to be a non profit for the promotion of a specific cause or for profit. The major difference between these two genres is that while nonprofits utilize the revenue to carry out their programs for profit companies share the profits among its promoters and stockholders.

How to start a nonprofit successfully?

Setting up a non profit that promotes your social cause to enhance the quality of lives on earth can be affected if the handy keys are tagged along. This block by block illustration would empower you to set up a 501(c)(3) nonprofit entity in no time. In case you are on the look out of more comprehensive information on filing the documents, sample bylaws, and sample articles of organization are easily available on our website.

  1. Make a mission statement: A simple and snappy catchphrase in or two short sentences that form the quintessence of the objectives, values and ideologies of your organization. The mission statement should explain all the vital details like the people behind it, the line of action, its future goals and the area of operation among others. A good mission statement is half your job done as it conveys your ideas clearly and precisely to the customers thereby offering a jump start to any organization and its prospects.
  2. Setting up a Board of Directors. A board of directors is compulsory for a nonprofit organization and the number of members might differ in various states. A perfect board which supports the mission could be a great driving force behind any successful nonprofit organization. The members should devote their time and faculties in making the mission possible.
  3. Draft and File Articles of Incorporation. Articles of Incorporation form the official testament of the formation of your non profit organization, which should be files in the corresponding state agencies. It is an important piece of document which shields you from legal liabilities that this organization might get into in future. It rests the responsibility of holding the debts and liabilities on the corporation and not the individuals functioning in the organization. Make sure to seek the legal aid from an attorney, experienced in non profit law so tat you do not end up in a soup by committing some major blunders.
  4. Draft Bylaws. Though non profit organizations need not be file the Bylaws for the 501(c)(3) status these could be a handy blue book on the day to day governance of the organization.
  5. Allocate a budget. A budget is nothing but the financial plan of your company that helps in attaining the company goals. Without sufficient funding your objectives and missions might fall on their face. Garnering the start up income and planning outlay for each expense could very well be your greatest challenge while setting up a non profit. In case you find the going hard, do take professional advise

Starting A Non-Profit: Tips


Today, there are many entrepreneurs who don various roles in the functioning of non profit organizations. There are many types of non -profit organizations such as non -descript children's sports teams, local chapters of societies, or reputed charitable services with a fair standing. The organizational setup and the management style also might vary from case to case. In some cases there would be only a couple of people to handle all the chores while in some others there will be a well managed set up with a professional team manned by well paid staff. Here are some useful tips that would aid you in running an organization successfully.

What is Non-profit?

The term Non profit, Not-for-Profit, or Tax-exempt relate to a peculiar type of business entity recognized by the Internal Revenue Service as a non profit organization unlike a regular business line aimed at making profits. Non profit entities enjoy tax exemption. An accounting professional proficient in non profit tax rules would be the best person to guide you in this matter. Nonetheless if you are a very small non profit organization with the approved non profit status issued by IRS, you can handle the affairs easily as you are right on track.

Many people misinterpret non-profit entities as loss making organizations. However the fact is that you still have to make profits and the only startling difference is in the utilization of the extra revenue generated. Sustainable business operation is possible only if your income is more than the expenses. Nonetheless in a non profit organization the excess money is used up for fulfilling its mission and noble deeds while in a for-profit business, the profit will be shared among the promoters.

Doing the ground work

Make sure to have a well laid out plan before jumping head long into the business. There should be planning sessions at regular intervals to take stock of the situation and to assess that everything is going as per the original plan. A planned approach could go a long way in ensuring the general well being of the organization.

The type of planning and the time required for it will ultimately depend on the size of the entity and the nature of your business line. In case you are in the helm of affairs managing the show single handedly all you might ever require is a handy to-do list that you could jot out in a few minutes. However in large organizations, you need to put your head together with those of other board members to chalk out plans to materialize the organizational objectives and goals by guiding the organization in the right direction.

Saturday, September 13, 2008

HOW TO START A DATING AND ESCORT SERVICE

Starting and operating a successful Dating and Escort Service can
bring in $60,000 or more per year for the sharp, aggressive,
imaginative business person. The secret to success with a
business of this kind is advertising that presents your services
with a "show business" flair---while still maintaining good
taste.

To get started, you need an impressive looking application form.
Research into a number of successful operations seems to indicate
that a four-page application works well.

This should be typeset with an attractive letterhead or company
masthead on 11 by 17 inch paper, folded in half to give the
impression of a "personal file." your best paper colors are
either pale blue or ivory. The better paper stock you can afford,
the more impressive your application will be--giving a greater
aura of credibility to your business, and thus to prospective
clients.

In addition to the usual questions such as name, address,
telephone number, marital status, place of employment, hobbies,
likes and dislikes, your application should contain:

*** A short personality test which can be obtained with a bit of
research at your public library. For ideas, samples, and even
tests you can use intact, be sure to check some of the modern
women's magazines. And don't discount the idea of registering at
an already established business of this type; or possibly you can
see their application form without actually involving yourself
any further. Or inquire among friends and acquaintances who have
registered with a dating or escort service.


*** Near the end of the application, you should include a short
paragraph pointing up the fact that your organization, in
addition to bringing people together as a dating service, also
provides an escort service for out-of-town visitors and local
non-members. You then pose the question: "Would you be interested
in these kinds of dates, which would include all expenses, and a
minimum fee of $25 for what usually amounts to a very delightful
time with an interesting person. Your only obligation ever is to
be your usual charming self, and enjoy."

*** Just before or above the blank for your applicant's
signature, include a legal disclaimer to any responsibilities or
promises implied and/or not specifically stated within the
application.

The building in which your locate: for this one, you'll need a
store-front office, and it should be in a better part of the
business district in your city. Try to select a site that is
upbeat and attractive without being"jivey"--one that would appeal
to the more conservative or mature as well as the younger
generation. Many of your clients are going to be mature, and be
reminded, the mature, intelligent sector of our society
is"getting younger" and more vigorous,"still interested in
life"more than in years past. In other words, the section where
you locate should reflect a modern attitude, but with solid
values.

The reception area of your office should be large and comfortable
with as expensive a look as you can manage. Your receptionist is
very important--very. She should be attractive, with a vivacious
and outgoing personality. She should be able to quickly put your
prospective clients at ease, and generally make them feel that
belonging to your group is going to be the beginning of happier
times, fun, and lasting friendships.

You should have at least two expensive looking picture scrapbooks
on the coffee table in your reception room. These you can fill
with portrait or candid shots of members and clients. These
pictures can pose a problem for you while you are in the
beginning stages--so don't hesitate to gather pictures of various
relatives, friends who are not necessary located in your area--or
even visit a nearby campus and ask if you can take pictures of
some of the best looking men and women. You will need to get a
release signed by each one, and you simply explain that you are
putting together a picture display book of terrific looking
people in your area for the promotion of your business, and their
names and any other information will not be publicized or
released.

After your prospective client has filled out the application, the
next step is a personal interview. Your office should be cozy and
comfortable, but business-like, and you should arrange for
uninterrupted time in complete privacy with each person.

You should use the interview to go over the application, answer
any questions, and close the membership sale. you also use this
interview as the basis of your estimate of the kind of person
most likely to match this client. Be empathetic with your
clients; you are going to meet people who are tired of the
"dating game" as it is usually played out in the singles bars and
unproductive groups they had joined before. You might get added
help in the area of interviewing by writing for advertising
material and brochures from similar services in other areas,
adapting any techniques you like to your on interviewing process.

Most escort services we looked into publish a monthly newsletter
with tidbits of information and gossip about members. Who's doing
what; job changing; who's traveling where; plus a listing of
upcoming events and activities. Listing the names of new members
is also a good idea, and quotes from members who are active and
enjoying the service. Some of these newsletters feature"girl and
guy of the month" with lots of pictures-"on the town", involved
in hobbies at home, and candid shots in everyday life. Usually,
the escort service itself will sponsor an "all membership" party
about once every three months to introduce other members and
project a sense of "family" and belonging.

As we said earlier, advertising is the key to your success with
this project. A small classified ad, run for about a week in the
"Personals" column of your area newspaper,should start the ball
rolling for you. Some ideas for pulling inquires from men might
read like this: "Career woman, new to the area,seeking dates with
honest, fun-loving guys. Call Barbara 123-4567," or, "Young
recent divorcee ready to start dating again Call Linda at
234-5678."

And for attracting inquires from women: "Young business executive
wants to meet eligible ladies. Call Ron at 345-6789," or, "Active
and ambitious young man wants to meet wholesome, All-American
kind of girl. Call Brian at 456-7890."

At the time you have an ad this type running, you'll want to have
a bulletin board ads and notices on all the college campuses, in
as many company newspapers as you can get into, and where ever
people are most likely to take notice. This ad should be a
straight advertisement inviting people to "get out of the rat
race" of the singles game by joining your organization. You'll of
course emphasize confidentiality, respectability, and the fact
you deal only with people who are really serious about meeting
new friends and forming lasting relationships.

Your ads soliciting new members should tell readers you'll help
them meet new friends and enjoy dates with people especially
matched to their own likes and dislikes. A sense of fun and
excitement should be conveyed, but at the same time, honesty,
respectability and trust. You cannot use flashy headlines or
pictures of models that give a connotation of an invitation into
the bedroom. write your ads from the point of view of the people
you want to sell to--build from what you believe to be their
special wants, and visualize their thinking. Put yourself in the
place of the prospective new member, and understand that it takes
a great deal of nerve, we might even call it COURAGE, to make
that move to ask for help in dating. (It is generally easier to
just let things slide along--stay in the same old "lonesome rut"
than ask for help--and risk disappointment.)

You'll have to have a "planned explanation" when people call in
answer to your ads. Quickly get the name and phone number, ask a
few questions, then set up an appointment for him or her to come
into your office. When you are in the interview, be
bright,inviting,but factual and brief--and DON'T lose control of
the conversation. Best to have your questions and answers written
out in order that works best to pull the prospect into your
office, and then follow it to the letter.

When you're ready to expand with the Escort Services, get the
word out to all the likely places where people are wanting these
services will see your ads or hear about you in friend-to-friend
conversation. Have some interesting posters made up inviting
people to call asking about your good-looking, friendly, and
charming escorts for every occasion--dinner dates, banquets,
parties, theater dates, dancing, special occasions. Try to get
one of these upon the wall at the airport, train and bus
stations, and in better hotel and motel lobbies in your
area--anywhere else that travelers are likely to notice them.

Run a regular ad in your Thursday and Fridays papers, and also in
the yellow pages of your telephone directory. Pass out business
cards to all the car rental agencies and restaurants near the
travel centers and to anyone and everyone having anything to do
with convention or tourist arrangements in your area.


You will have to experiment and test to determine the right fee
to charge for providing an escort, but with most escort services,
the minimum is $50, pus all expenses.

This is a business that will provide pleasure and profit to a
person who is outgoing, fun-loving, gregarious, but who is
sensitive to the needs of others, and enjoys seeing people "get a
new start," or seeing more reserved ones "come out of their
shells." It takes more to get started in this business than it
does for some other endeavors, but this is one that can start
small and grow, improve, and even spread to franchising size.